adidas Supernova
Supercomfort SS’24




CATEGORY: ART DIRECTION, CONTENT CREATION, EVENT
CLIENT: ADIDAS
REALISED AT: ATTITUDE STUDIOS

Y2024

For many running is a chance to disconnect from the noise around you, to let go of the tension and to find comfort within yourself. To celebrate this side of running, we teamed up with adidas and local creative talents such as the Heavy Feelings collective, herbalist Dambi Kim and artist Simon Stanislavski, to create a series of events that celebrate all forms of comfort. In addition each physical experience was translated into social media content series, showcasing what comfort means to each of our talents.







CREATIVE DIRECTOR: BEN SCHOSMANN
SENIOR ART DIRECTOR(S): DANIELA TREIJA, IDA KOCIAK

ACCOUNT DIRECTOR: HALA ALSADI
EXECUTIVE PRODUCER: VANESSA BEATT
PHOTOGRAPHER & VIDEOGRAPHER: ANTONIO PEDRO
ASSISTANT(S): KEVIN KLEIN, ARIN RAPUŠ
SOUND: ADAM ASNAN, DOUNIAH (HEAVY FEELINGS)
STYLING: ATTITUDE STUDIO

TALENT: DOUNIAH, DAMBI KIM

Y2024-01

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AND REQUIRE PRIOR WRITTEN PERMISSION FROM THE COPYRIGHT HOLDER.