Nike Air Max 2090 /
The Future Is In The Air



CATEGORY: ART DIRECTION, CAMPAIGN
CLIENT: NIKE, SNIPES
REALISED AT: SUNST STUDIO

Y2020

For the Snipes & Nike AM2090 campaign we were invited to reveal Europe’s most provocative young rappers Capo, Juju, Apache 207 & Gambi in their early neighbourhoods. In Milan, Paris, Berlin & Ludwigshafen – we didn’t glamorise but localise – sourcing their neighbourhood hangouts and chronicling the freshest voices in hip hop culture.







CREATIVE DIRECTOR: SEBASTIAN AMBERGER
ART DIRECTOR: DANIELA TREIJA

COPYWRITER: DUNCAN BALLANTYNE-WAY

PRODUCER: JULIAN BLANK 
PRODUCTION ASSISTANT: MICHAEL BIBER
PRODUCTION: SUNST STUDIO
PHOTOGRAPHER & VIDEOGRAPHER: LENNART BREDE
SET DESIGN: DANIELA TREIJA, LUCAS DIETRICH
H&M: REZA
STYLING: FABIANA VARDARO

TALENT: JUJU, APACHE207, CAPO PLAZA&SHIVA, GAMBI

Y2024-01

ALL DESIGNS AND ELEMENTS ARE THE INTELLECTUAL PROPERTY OF THE RIGHTFUL OWNER
AND REQUIRE PRIOR WRITTEN PERMISSION FROM THE COPYRIGHT HOLDER.