Focus Campaign
CATEGORY: ART DIRECTION, CAMPAIGN
CLIENT: BIKINI BERLIN
REALISED AT: KEMMLER KEMMLER
Y2022
Bikini Berlin’s ‘Focus’ campaign is a regular feature of its spring marketing calendar, highlighting some of the specific brands to be found at Bikini. For the 2023 edition, we shone a light in its literal sense – by developing a series of still lifes that explore the visuality of light and colour.
"Arrival of the light" is an experiment in contrast and tonality, movement and depth of field, capturing vivid and luminous moments of fashion still life.
CREATIVE DIRECTOR: DANIEL FÜRST
SENIOR ART DIRECTOR: DANIELA TREIJA
COPY&CONCEPT: KIRA ROSENKRANZ
ACCOUNT DIRECTOR: JANA EBERMANN
ACCOUNT MANAGER: LOUISA RIMMEL
EXECUTIVE PRODUCER: ANKE HUTSCHEMAEKERS
SENIOR ART DIRECTOR: DANIELA TREIJA
COPY&CONCEPT: KIRA ROSENKRANZ
ACCOUNT DIRECTOR: JANA EBERMANN
ACCOUNT MANAGER: LOUISA RIMMEL
EXECUTIVE PRODUCER: ANKE HUTSCHEMAEKERS
PHOTOGRAPHER: EMILY JEANNE
PHOTOGRAPHY ASSISTANT: TANGUY GINTER
DIGITAL OPERATOR: CAROLE DUROSOY
SET DESIGN: MARINA MELENTIEVA
SET DESIGN ASSISTANT: ELISA SCHENKE
PHOTOGRAPHY ASSISTANT: TANGUY GINTER
DIGITAL OPERATOR: CAROLE DUROSOY
SET DESIGN: MARINA MELENTIEVA
SET DESIGN ASSISTANT: ELISA SCHENKE